Need a flyer for an event or business? Use VistaCreate’s free flyer templates to create eye-catching flyers that people will accept and keep.
It’s not easy grabbing your audience’s attention, so let’s start with a few design tips to help you create a balanced and high quality image that is sure to interest your demo, and then we’ll look at some of the VistaCreate’s free flyer templates you can easily customize according to your needs.
Flyer Design Tips
From missing cat posters to garage sales and college parties – flyers are a simple design form that has been around for ages. Companies and brands like to utilize flyers for themed events or store openings when they want to attract local crowds.
Whether you are designing a flyer for personal or business use, you probably want your target audience to like it and be excited about your event, so scan through our design tips to make your piece that much better.
Largest font for key message
First things first, you want your message to be front and center on your flyer. People often see the headline of a flyer before you even hand it to them, so make sure the words party or sale or store opening are visible from a distance.
Everyone loves pretty things and we tend to stare longer at objects we perceive as attractive or intriguing. That means an interesting and colorful design of your leaflet will make it more likely that people will accept it and keep for later.
Make it recognizable
People familiar with your brand are more likely to take the flyer of your store or shop, so use your logo, as well as brand colors and fonts to make it easily recognizable. The more obvious the visual connection, the faster people will identify your brand.
Don’t be afraid to include all the necessary information about your event on the flyer, but divide it in chunks so that your audience can skip the parts they are not interested in and not get lost in an uncategorized mess.
Go minimal on fonts
Flyer is a simple format that has a mostly functional purpose so avoid getting too fancy and including too many bells and whistles, like using multiple fonts. Two complementary fonts is your best bet (check out our font pairing guide here).
Just like disorganized information within your design, random colors are also distracting and unnecessary. Use color palette generator tools to help your leaflet turn out visually pleasing and consistent. I like Coolors and Color Hunt.
Free Flyer Templates
Now that we’ve discussed some of the tips for you to utilize when designing your flyer, time to browse through the free templates you might want to customize for your design: